Selasa, 29 Maret 2011

[P351.Ebook] PDF Download 2051, by Alpha O Royal

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2051, by Alpha  O Royal

2051 is a prediction of how we will evolve into non-biological beings ... how locked-in people will recover fully ... how wars will end. It is also a love story.

  • Sales Rank: #1045953 in eBooks
  • Published on: 2012-09-15
  • Released on: 2012-09-15
  • Format: Kindle eBook

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2 of 5 people found the following review helpful.
2051
By Paul D. Kennedy
An amazing and highly exciting science prediction story, 2051 delivers a revolutionary view of what's in store for mankind ... physically, emotionally and socially ... in the not-so-distant future. A must read

0 of 3 people found the following review helpful.
Too Far out...
By The Epilogist
Short Sci-Fi, R+ rated, short story. Too far out for me. I never read the last chapters. Maybe I was disappointed that it wasn't a current day version of 1984 by Orwell. Although some might think it is? In my opinion there are much better ways to spend your time and money.

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[X505.Ebook] Free PDF Creative Capital: Georges Doriot and the Birth of Venture Capital, by Spencer E. Ante

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Creative Capital: Georges Doriot and the Birth of Venture Capital, by Spencer E. Ante

Venture capitalists are the handmaidens of innovation. Operating in the background, they provide the fuel needed to get fledgling companies off the ground--and the advice and guidance that helps growing companies survive their adolescence.

In Creative Capital, Spencer Ante tells the compelling story of the enigmatic and quirky man--Georges Doriot--who created the venture capital industry. The author traces the pivotal events in Doriot's life, including his experience as a decorated brigadier general during World War II; as a maverick professor at Harvard Business School; and as the architect and founder of the first venture capital firm, American Research and Development. It artfully chronicles Doriot's business philosophy and his stewardship in startups, such as the important role he played in the formation of Digital Equipment Corporation and many other new companies that later grew to be influential and successful.

An award-winning Business Week journalist, Ante gives us a rare look at a man who overturned conventional wisdom by proving that there is big money to be made by investing in small and risky businesses. This vivid portrait of Georges Doriot reveals the rewards that come from relentlessly pursuing what-if possibilities--and offers valuable lessons for business managers and investors alike.

  • Sales Rank: #395132 in Books
  • Brand: Brand: Harvard Business Review Press
  • Published on: 2008-03-11
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.38" h x 1.13" w x 6.24" l, 1.42 pounds
  • Binding: Hardcover
  • 299 pages
Features
  • Used Book in Good Condition

Review
Richly researched with the cooperation of Doriot's surviving colleagues... --The Wall Street Journal, May 21, 2008

An "ultimately satisfying biography of Georges F. Doriot, the transplanted Frenchman who is often called the father of V.C." --The New York Times, June 1, 2008

This book will appeal to anyone interested in the origins of venture capital, why its centre of gravity moved from the Boston area to the west coast, or what it takes to succeed as a VC investor. --The Financial Times, April 17, 2008

About the Author
Spencer Ante is an editor at Business Week, where he has written many cover stories and received awards for excellence in reporting. He has also written and reported for The New York Times, Salon, Wired, Spin, Business 2.0, The Industry Standard, TheStreet.com, and other publications.

Most helpful customer reviews

1 of 1 people found the following review helpful.
Great read, especially if you're a business/innovation nerd
By C. Dannen
Great read, especially if you're a business/innovation nerd. Some thoughts on Doriot:

--When he ran ARD (and also as Quartermaster, to some extent) he was relentlessly pragmatic, which seemed really unusual given the times (business moved slowly, emphasis on tradition) and especially surprising given how much the French usually love bureaucracy (l'administration).

--Occurs to me that he is a lovable character (in the book, the author seems to like him too) and that business tycoons are lovable when their approach comes from optimism, rather than perfectionism or some adherence to engineering efficiency.

--He really evaluated people on what they could do, which is something I think we've lost today -- everything is about credentials now. Few people in business have the confidence to hire on ability, which is why so many promising young people end up running big startups. Big problem for F500 companies. I think they're screwed from a talent perspective.

--The "why" of his life would have been something like, "why aren't things better?" which in its critical aspect is a French way of thinking after all.

--Stunning how many human innovations -- not just technical, but operational/process -- are military. Reminds me of Lewis Mumford, who has a quote in Technics and Civilizations where he says something to the effect of "guns allowed a human being, for the first time in history, to express himself at a distance." (Why are we at our best when fighting? Why are we so lazy that we don't think hard about things until it's life or death?)

1 of 1 people found the following review helpful.
Must Read for anyone interested in risk capital...
By david
I've been angel investing for 15+ years, am a serial entrepreneur and teach entrepreneurship in the university space as well. This is a must-read for anyone interested in the origins of venture capital and the great personalities that were the progenitors of the industry that has become one of the great engines of innovation and job-creation the world has ever seen. Spencer Ante has put forth a remarkable effort and captured the very human stories of these early days. He brings Doriot to life, from his beginnings in pre-WW1 France all the way through his emigration to the US, his ground-breaking work in preparing and equipping the US military effort in the second great war, through to his founding of the world's first venture capital firm! A true tour-de-force that I will encourage all my students to read.

2 of 2 people found the following review helpful.
The father of venture capital: Georges Doriot
By Herve Lebret
Not many people ever heard of Georges Doriot. I knew his name because I know a little about VC. But I did not know much about him. Now that I read Creative Capital by Spencer Ante, I know much more. As usual, when I comment books, I mostly do some copy-pastes. Here they are:

In 1921, Doriot came to America on a steamship. Even though he had no friends or family in the United States, never graduated from college, and dropped out of graduate school, the Frenchman became, arguably, the most influential and popular professor at Harvard University’s Graduate School of Business. Over three generations, Doriot taught thousands of students [Page xiv].

He was early to recognize the importance of globalization and creativity in the business world. “A lot of the things that were attributed to Peter Drucker [link blog] were Doriot’s ideas” says Charles P. Waite [Page xv].

He believed in building companies for the long haul, not flipping them for a quick profit. Returns were the by-product of hard labor, not a goal. Doriot often worked with a company for a decade or more before realizing any return. That is why he often referred to his companies as his “children”. “When you have a child, you don’t ask what return you can expect” Doriot was quoted in a 1967 Fortune story “Of course, you have hopes – you hope the child will become President of the United States. But that is not very probable. I want them to do outstandingly well in their field. And if they do, the rewards will come. But if a man is good and loyal and does not achieve a so-called good rate of return, I will stay with him. Some people don’t become geniuses until after they are 24, you know. If I were a speculator, the question, of return would apply. But I don’t consider a speculator – in my definition of the word – constructive. I am building men and companies.” [Page xvii]

“A creative man merely has ideas; a resourceful man makes them practical.” [Page xviii]

[He] ushered a new era of corporate culture. At Digital, the engineer was king. Hierarchy was out. Controlled chaos was in. Like Jack Kerouac and the Beat Generation, Digital was a petri dish in which the counterculture was spawned in the late 1950s. “He was definitely part of a social revolution that loosened things up.”

For 20 years Doriot was a professor and a business advisor. “How did a man with hardly any experience running a business come to be such a world-class businessman? The answer is that during those years, dozens of companies hired the professor to help guide them through the worst disaster that ever hit the American economy. In that dark decade, Doriot gained a lifetime experience as an officer, director and consultant” [page 64].

American Research and Development Corporation (ARD)

The idea of an entity helping companies by making risky investments was born before World War II but could be implemented only in 1946. On June 6, 1946, the American Research and Development Corporation (ARD) was incorporated under Massachusetts law. It believed in “innovation, risk-taking and an unwavering belief in human potential”. They also realized that organizations with fiduciary resources and the seasoned operators running them were not daredevils skilled in the art of invention and that, conversely, inventors were struggling creative types with no money. ARD sought to bring together these two independent yet largely separate communities.

Typically, ARD preferred to take a hands-off approach. They were there to coach, guide and inspire. Running the business was the job of the entrepreneur. But quite often, circumstances called for more drastic action. [Page 121]

“Never go in venture capital if you want a peaceful life”. [Page 126] In 1953, Doriot was gloomy about the state of venture capital. “Venture capital is not fashionable anymore.” Waves of technologies seemed to come out of nowhere and crash onshore every twenty or thirty years. The trick of a venture capitalist was to catch the wave several years before it crested ad to bail out before it crashed. [Looks like speculation, or doesn’t it?] It is interesting to see how the great interest that existed seven or eight years ago in venture capital has disappeared and how the daring and courage which were prevalent at that time have now waned” wrote Doriot. [page 138]

A star is born – 1957

“In the early 1950s, the postwar euphoria of the previous decade that had infused Americans with a sense of infinite possibilities morphed into a Cold War miasma of fear and paranoia. Yet underneath the surface of fear, a subculture of experimentation and rebellion flourished. In the early – to mid-190s, Allen Ginsberg, jack Kerouac, and William Burroughs developed a radical new form of literature that emphasized “stream of consciousness” writing. Modern abstract painting by Jackson Pollock, Willem de Kooning, and Mark Rothko overthrew European conventions of beauty and form. And in laboratories and universities across the northeastern seaboard, a bunch of scientists and engineers tinkered away on strange but powerful new electronics and computer devices that promised to completely change the way people communicated and conducted business. “ [Page 147]

In the spring 1957 Ken Olsen then at MIT would team up with his buddy Harlan Anderson. They had an idea and a plan. They needed some money. They approached General Dynamics, who “turned them down flat because we didn’t have any business experience.” Then they contacted ARD. ARD had the perfect formula: two grade A men paired with an outstanding idea. ARD offered $70,000 for a 70 percent stake. Ten percent was reserved for a seasoned manager (who would never be found or hired) and the remaining 20% to the 2 founders (12% to Olsen and 8% to Anderson). Because computers were not fashionable, the company project name was changed from Digital Computers to Digital Equipment Corporation (DEC). [Pages 148-150]

The birth of a new industry

1957 was a critical year. America was shocked by the Sputnik. Public money flowed both to R&D with the creation of ARPA (later DARPA) and to venture capital through the new SBIC program. “Many of today’s most successful venture capitalists rightly point out that the SBIC program never created a company of considerable or lasting success. But if the SBIC program did little to advance the art and practice of successful venture investing, it did help propel the venture industry by attracting talented young men who later became pioneers of the field.

In 1957, Doriot also worked at the creation of INSEAD in Paris which was opened in September 1959. Doriot would have 3 careers in his life, a professor at Harvard business school (including helping in the creation of INSEAD), a consultant and even a administrator for the Army, the reason why he was a general and finally a VC with not only ARD but also at the origin of TED (UK), CED (Canada) and EED (Europe).

The success of DEC would make ARD highly successful but would also contribute to its end… As an investment company, ARD was highly regulated; compensation of its employees would become a long battle with SEC and IRS. Only 4 ARD employees would get DEC shares (worth $20M for each individual) and the allocation looked arbitrary to many. “Pressure was growing on ARD to divulge its growing mess of regulatory problems, and to take Digital public. But Doriot did not think Digital was ready to deal with the unforgiving spotlight of public ownership.” [Page 186]

Doriot did not prepare his succession, incentives were low for employees. Some left. Elfers was first and founded Greylock, Waite would follow him. “There was one more reason Elfers left. He realized along with an increasing number of investors in new companies that venture capital and the stock markets mixed as well as oil and water. For Elfers, the solutions to many of ARD’s problems was to take advantage of a new organizational form: the limited partnership (LP). In 1959, the first LP was organized in Palo Alto: Draper, Gaither & Anderson. Then in 1961, Arthur Rock, a former student of Doriot formed Davis & Rock. There were distinct advantages. General partners who ran the firm received not only a management fee, they also received a share of the capital gains. A limited partnership would avoid the glare of public disclosure.” [Page 190]

Still the DEC IPO was a success. “The Digital IPO amounted to a financial revolution. It was really mind-blowing that you could take such a small amount of seed capital and get ownership of a company that was worth more than IBM in a fairly short period of time.” [page 197]

The emergence of Silicon Valley

“Today many financiers and entrepreneurs assume the west coast always dominated the VC business. They simply do not realize the industry was pioneered by ARD and a few other northeastern firms in the three decades following World War II. So why did Silicon Valley take over leadership?” [page 227] Spencer Ante explains that with MIT, Harvard, in Boston and New York as the financial capital, the East Coast had a huge lead; but a hospitable climate, ethnic diversity and the vision of Terman at Stanford were critical for the West. “Terman was disturbed to find most of his top students fleeing to the east coast. In 1934, two of his best students, Dave Packard and William Hewlett, followed the same path. Terman wooed them back.” [page 229] Then following Fairchild, semiconductor makers started popping up all over northern California. “All It needed was a steady supply of venture capital.” It’s ironic to read that Tom Perkins declined joining ARD. He wanted to launch his own firm. With Sequoia, Kleiner Perkins would become one of the top 2 VCs in Silicon Valley. The rest is history… ARD was merged with Textron for $400M in 1972. It had made more than $200M in DEC from an initial $70k seed investment.

“In 1978, there were 23 venture funds managing $500 million. By 1983, there were 230 firms overseeing $11 billion. “ [page 250] No doubt, the East Coast missed some of the features that the West would develop with an open culture and the right incentives, in addition to what Doriot pioneered on the East Coast… He dies on June 2, 1987. He was 87 years old.

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Jumat, 25 Maret 2011

[K526.Ebook] Download PDF Complete Idiot's Guide to Publishing Magazine Articles, by Sheree Bykofsky, Jennifer Basye Sander

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Complete Idiot's Guide to Publishing Magazine Articles, by Sheree Bykofsky, Jennifer Basye Sander

You’re no idiot, of course. You have a reporter’s eye, a poet’s touch, and you absolutely love to write. Stories, journal entries, letters to the editor—you name it, you know you can write it. But when it comes to selling your ideas to magazines, newspapers and web sites, you feel like the less said, the better. Seeing your words and wisdom printed in black and white seems like a lot more trouble than it’s worth.

Don’t write yourself off just yet! The Complete Idiot’s Guide� to Publishing Magazine Articles will help get you where you belong—in print. In this Complete Idiot’s Guide�, you get answers to all your questions:

  • Who hires writers?
  • What newspaper, magazine, and online editors want from freelancers—and how much they might pay for it!
  • How to write effective query and pitch letters.
  • How the Internet can help your writing career take off.

  • Sales Rank: #1562115 in Books
  • Published on: 2000-06-08
  • Released on: 2000-06-14
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.46" h x .75" w x 7.44" l, 1.09 pounds
  • Binding: Paperback
  • 384 pages

Amazon.com Review
"Freelance writing is not easy, but it is doable," say the authors of this primer. There will be times, they add, when there is no work. When there is no money. When no one returns your calls. Hardly sounds alluring. But if you've got the bug, or suspect you do, this is as fine a place as any to get a feel for the freelance life. The Complete Idiot's Guide to Publishing Magazine Articles features interviews with freelancers and editors, and chapters on generating ideas, querying, writing, interviewing ("there's no such thing as a stupid question"), and developing a niche. Other sections give the inside skinny on the industry: who the big players are, who the top editors are, what firsthand accounts are worth reading. And there is even advice for dealing with taxes and contracts. Breathe easy: "The new media world still needs the old-fashioned writer." In fact, writing for the Web, the authors say, can be quite lucrative. Just be sure, for writing online as well as in print, to avoid committing any of the authors' "Ten ways to turn off an editor" (including: be a stalker, misspell the editor's name, balk at changes). And remember: "Persistent people make it as writers." --Jane Steinberg

From the Back Cover
Take the mystery out of selling your ideas to magazine, newspapers, and web sites by reading this book. It explains who hires writers, what editors want from freelancers, how much you can expect to be paid, how you can write effective query and pitch letters, and how the Internet can help your writing career take off.

About the Author
Sheree Bykofsky, the founder and owner of the Sheree Bykofsky Literary Agency, has written and represented hundreds of successful titles over her long publishing career. She regularly teaches university courses on publishing and speaks at writers’ conferences across the country.

Most helpful customer reviews

48 of 50 people found the following review helpful.
Good content-- in between the jokes & verbose chatty writing
By Groovy Vegan
If jokes and verbose trying-to-be-clever writing were advertising, this book would be Oprah Magazine. But more on that later--I just needed a lead as per chapter 19 "Hook 'Em Early, Hook 'Em Hard."

"The Complete Idiot's Guide to Publishing Magazine Articles" is like an introduction 101 survey class to this topic. Among many other things, it covers the basics of the entire process from generating article ideas, to writing query letters to conducting interviews, writing basics, and even how freelance writers deal with taxes. Like a 101 class, this book provides breadth but not depth. Most beginning magazine writers will likely need more of the material on earlier parts of the process such as studying the market and writing query letters rather than dealing with taxes and contracts. However, as a survey course, they do have their place, with the exception of the chapter on writing books and book proposals. For an excellent, more in depth treatment of query letters, a topic a novice will definitely need, I recommend "How to Write Irresistible Query Letters" by Lisa Collier Cool.

Having published a handful of freelance pieces and knowing the basics of the process, I can tell you the information is provided is good, sound advice. My problem with the book is that you have to wade through so much verbose trying-to-be clever chatty writing to get to the basics you need as a freelance magazine writer. It's like the authors, unbridled from the tight word counts and no nonsense editing of magazines went nuts trying to be cute and clever. For one of many examples, there's a section called "Ratatatatat: Machine Gun Writing" which begins, "Do you feel like Bruce Willis in 'Die Hard' right about now? What the heck do we mean when we say machine gun writing?" Then there's another paragraph before they get to the definition. I think this book could have been edited by about 1/3 with no loss of content.

None-the-less, I appreciated the content in between the jokes, even though some of it was not in depth enough to my liking, such as the brief section on how to get clips. I especially liked the interviews with magazine editors discussing what writers need to do to break into writing for their publications. If you need an intro 101 survey of the career of freelance writing and don't mind wading through all the chatty wisecracking writing, this is the book for you.

51 of 52 people found the following review helpful.
This Book Sold Articles For Me
By Ray Shane
Before reading this book, I'd written and sold a couple of short fiction stories but had never tried nonfiction. I liked the idea of writing magazine articles but had no idea how to go about it. I picked up "The Complete Idiot's Guide to Publishing Magazine Articles" because I like their simplified approach to topics and because I'd read the other IDIOT'S GUIDE Sheree Bykofsky co-wrote (Complete Idiot's Guide to Getting Published).
The Idiot's Guide to Publishing Magazine Articles gives you a no-nonsense approach from start to finish, covering things like studying the market, generating ideas, querying editors, assignments, conducting interviews, and actually writing the article, as well as some tips on book proposals, the life of a magazine writer (waiting/praying for checks), even taxes.
After I read "The Complete Idiot's Guide to Publishing Magazine Articles" I thought up a couple ideas, fired off some queries, and sold three articles the month after I bought the book. Now I'm working on assignment (not spec) writing a second piece for one of the magazines to which I sold an article last month.
If you can write and if you have something interesting to say, this book and a copy of "Writer's Market" are the twin pillars on which you can build a freelance career.
Charles Hustmyre
New Orleans, LA

14 of 15 people found the following review helpful.
No-nonsense, friendly advice
By H. Grove (errantdreams)
"The Complete Idiot's Guide to Publishing Magazine Articles," by Sheree Bykofsky, Jennifer Basye Sander, and Lynne Rominger, is a straightforward yet entertaining book about the world of freelance writing. In such a book you might expect to find the typical information on writers' guidelines, stamped self-addressed envelopes, query letters, and making sure you spell editors' names correctly--and you will find that here. However, you'll also find quite a few other, less expected things.

The authors do not assume familiarity with the industry. They walk you through the rewards of being a freelance writer, explain why magazines hire freelancers and what freelancers do for magazines, share some success stories from real freelancers, share information from editors on what they look for in a writer, and provide a "reality check" to help you decide if this is what you really want to do. This book is particularly good about pointing out all of the mistaken attitudes, inadvertent errors and inappropriate assumptions that can mess up your chances. And it does it without either coddling you or harshing on you.

This book came out in 2000, but it does a good job of covering the basics of online publication--better than I've seen in many other places, actually. It doesn't just cover online versions of print magazines or a brief discussion of electronic rights. Instead it goes in-depth into 'zines, content providers, building your own web site in order to attract editors to you, and so on. It also goes into the business side of writing: business filing, taxes and contracts. It discusses how you can choose and create a specialty for yourself, and how you can decide whether or not you should develop an article into a book proposal!

This is a fantastic book. It contains only a handful of typos of the wouldn't-be-caught-by-a-spell-checker variety (most people probably wouldn't even notice). The advice is helpful and encouraging yet practical and realistic. I've rarely seen an approach that so clearly manages to convey the things to watch out for when freelancing without becoming preachy, condescending or morose, and there's plenty of advice in here that I haven't seen repeated in a dozen other places.

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Kamis, 24 Maret 2011

[G869.Ebook] Download Ebook A Practical Guide to Transmission Electron Microscopy, Volume II: Advanced Microscopy, by Zhiping Luo

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A Practical Guide to Transmission Electron Microscopy, Volume II: Advanced Microscopy, by Zhiping Luo

Transmission Electron Microscope (TEM) is a very powerful tool for characterizing various types of materials. Using a light microscope, the imaging resolution is at several hundred nanometers, and for a Scanning Electron Microscope (SEM) at several nanometers. The imaging resolution of the TEM, however, can routinely reach several angstroms on a modem instrument. In addition, the TEM can also provide material structural information, since the electrons penetrate through the thin specimens, and chemical compositional information due to the strong electron-specimen atom interactions. This book provides a concise practical guide to the TEM user, starting from the beginner level, including upper-division undergraduates, graduates, researchers, and engineers, on how to learn TEM efficiently in a short period of time. Volume I covers the instrumentation, sample preparation, fundamental diffraction, imaging, analytical microscopy, and some newly developed microscopy techniques. This book may serve as a textbook for a TEM course or workshop, or a reference book for the TEM user to improve their TEM skills.

  • Sales Rank: #3976436 in Books
  • Published on: 2015-12-23
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.02" h x .38" w x 5.98" l, .55 pounds
  • Binding: Paperback
  • 180 pages

About the Author
Dr. Zhiping Luo is an associate professor in the department of chemistry and physics at Fayetteville State University, North Carolina. He started electron microscopy in early 1990s. While he was conducting his PhD thesis work on rare earths-containing magnesium alloys, he encountered with fine complex intermetallic phases, so he used TEM as a major research method. From 1996 to 1997 he was at Okayama University of Science, Japan as a postdoctoral researcher to study electron microscopy with Professor H. Hashimoto. In 1998, he moved to materials science division, Argonne National Laboratory, as a visiting scholar and became the assistant scientist in 2001. Between 2001 and 2012, he worked as a TEM instrumental scientist at the Microscopy and Imaging Center at Texas A&M University, where he taught TEM courses and trained many TEM users. Dr. Luo has authored over 200 articles in peer-reviewed journals, and most of them involved TEM investigations.

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Star Wars: Revenge of the Sith (Star Wars) (Little Golden Book), by Geof Smith

The epic space saga, Star Wars: Revenge of the Sith, is finally retold in the iconic Little Golden Book format! Faced with haunting dreams that his wife, Padm� Amidala, is in danger, Anakin Skywalker begins his path to the dark side. Featuring stunning retro illustrations, this book is perfect for Star Wars—and Little Golden Book—fans of all ages!

  • Sales Rank: #29137 in Books
  • Published on: 2015-07-28
  • Released on: 2015-07-28
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.00" h x .19" w x 6.63" l, .25 pounds
  • Binding: Hardcover
  • 24 pages

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2 of 2 people found the following review helpful.
Great book
By Denise
My 4 year old nephew loves these. They really wrap up the episode quickly, but with detail. Perfect book before bed.

1 of 1 people found the following review helpful.
I gave this whole series to my son on this ...
By Regina L dela Cerna
I gave this whole series to my son on this third birthday. Due to all of the strange names and the chosen vocabulary, I had to explain a lot to him the first few times we read the books. But now, I can read them as they are written and he loves them.

0 of 0 people found the following review helpful.
Def buy if your kids love star wars and bedtime stories
By Amazon Customer
My son loves star wars and he really loved these books. I highly recommend that you get all 6 (prequels and originals).

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Rabu, 23 Maret 2011

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  • Sales Rank: #3978474 in Books
  • Published on: 2001
  • Number of items: 1
  • Binding: Paperback
  • 902 pages

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Senin, 14 Maret 2011

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Who’s going to guide you when your military boot camp class is over? What’s going to help you prepare for the next boot camp challenge? With the aid of superb line artworks, SAS and Elite Forces Guide: Extreme Fitness demonstrates to the reader how special forces soldiers are trained to reach and maintain peak physical fitness.

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  • Sales Rank: #1135942 in eBooks
  • Published on: 2015-01-15
  • Released on: 2015-01-15
  • Format: Kindle eBook

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Good buy
By Andrew
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[V607.Ebook] PDF Ebook Stock Market Logic: A Sophisticated Approach to Profits on Wall Street, by Norman G. Fosback

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1987, trade paperback edition (this title was first published in 1976), Institute for Econometric Research, Ft. Lauderdale, FL, 384 pages.

  • Sales Rank: #2170836 in Books
  • Published on: 1987
  • Number of items: 1
  • Binding: Paperback
  • 1 pages

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Kamis, 10 Maret 2011

[T370.Ebook] Ebook Trust Me, I'm Lying: Confessions of a Media Manipulator, by Ryan Holiday

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Trust Me, I'm Lying: Confessions of a Media Manipulator, by Ryan Holiday

You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this. Usually, someone like me.�

I'm a media manipulator. In a world where blogs control and distort the news, my job is to control blogs-as much as any one person can.�

In today's culture...�
1) Blogs like Gawker, Buzzfeed and the Huffington Post drive the media agenda.�
2) Bloggers are slaves to money, technology, and deadlines.�
3) Manipulators wield these levers to shape everything you read, see and watch-online and off.�

Why am I giving away these secrets? Because I'm tired of a world where blogs take indirect bribes, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. I'm pulling back the curtain because I don't want anyone else to get blindsided.�

I'm going to explain exactly how the media really works. What you choose to do with this information is up to you.

  • Sales Rank: #11239 in Books
  • Brand: Brand: Portfolio Trade
  • Published on: 2013-07-02
  • Released on: 2013-07-02
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.40" h x .90" w x 5.40" l, .79 pounds
  • Binding: Paperback
  • 320 pages
Features
  • Used Book in Good Condition

Review
"Holiday is part Machiavelli, part Ogilvy, and all results...this whiz kid is the secret weapon you've never heard of."
--Tim Ferriss, author of The 4-Hour Workweek

"Essential reading."
--Andrew Keen

"Ryan Holiday's brilliant expose of the unreality of the Internet should be required reading for every thinker in America."
-- Edward Jay Epstein, author of The Big Picture

"The strategies Ryan created to exploit blogs drove sales of millions of my books and made me an internationally known name."
--Tucker Max

"Behind my reputation as marketing genius there is Ryan Holiday, whom I consult often and has done more for my business than just about anyone."
--Dov Charney, CEO and founder, American Apparel

"Holiday has written more than a dyspeptic diatribe, as his precise prose and reference to the scholarship of others add weight to his claims. A sharp and disturbing look into the world of online reality."
--Kirkus Reviews

"His focus is prescient and his schemes compelling. Media students and bloggers would do well to heed Holiday's informative, timely, and provocative advice."
--Publishers Weekly

"While the observation that the Internet favors speed over accuracy is hardly new, Holiday lays out how easily it is to twist it toward any end... Trust Me, I'm Lying provides valuable food for thought regarding how we receive -- and perceive -- information."
--New York Post

"This is an astonishing book. Holiday has worked for several years as a self-proclaimed media manipulator, running campaigns for companies such as American Apparel. He is now intent on revealing the tricks that his kind use to influence us. Many of these stories are chilling."
--Gillian Tett, Financial Times

About the Author
Ryan Holiday is a media strategist for notorious clients such as Tucker Max and Dov Charney. After dropping out of college at nineteen to apprentice under Robert Greene, author of The 48 Laws of Power, he went on to advise many bestselling authors and multiplatinum musicians. He is currently the director of marketing at American Apparel, where his work is internationally known. His campaigns have been used as case studies by Twitter, YouTube, and Google and written about in AdAge, the New York Times, Gawker, and Fast Company. He currently lives in New Orleans.

Most helpful customer reviews

154 of 175 people found the following review helpful.
A Must Read
By Jade Craven
I avoided reading this book because I had read some of Holiday's articles online about how HARO was flawed. I'm a digital native and a blogger so I was aware of these flaws, and didn't need these pointed out to me.

I have never been so glad to be mistaken. This book is primarily about how businesses can manipulate the blogosphere in order to get 'credible' publications to cover them. I consider myself to be an ethical blogger and I found myself nodding constantly when he brought up examples. Heck, I've been caught up in PR firestorms online so have first-hand experience about a lot of what Ryan said.

The book structure is flawed, as others have said. At times, it feels repetitive. It was brilliantly written though, which I know is a contradiction. There was a number of times I just wished he'd get to his well-written point.

I've read the other reviews and I suspect the anger is moreso because we've been manipulated, rather then a flaw in writing. It does make a lot of digital content creators - and those that consume online content - look like morons. And, it can be hard to shake the feeling you are being manipulated. I recommend shaking off those feelings. Everyone who works in marketing/PR needs to read this book so they know the rules of the new digital landscape. If you aren't aware of these techniques, they can be used against you.

Highly recommended. You don't have to use the techniques he talks about. You just need to know about them.

181 of 213 people found the following review helpful.
Valuable, Eye-Opening Read
By Bradley Bevers
This book makes the other books I have read on social media and blogging virtually worthless. Holiday lays out more effective plans, proven by his track record, and pulls it off for less money. If you have any interest in business, social media, or blogging than it is a must read.

That said, I think it does ultimately fall short of its potential for a few specific reasons. The good outweighs the shortcomings, but there are people I won't recommend the book to because of them. First, the good.

The Good

* Ryan Holiday can write. He is a great writer, and this is a refreshing read.
* Gut-wrenching info on the structure of today's media. Literally made me sick to my stomach at points.
* Content is very strong, delivers high value for the money. If you are thinking about getting this, get it - you will get the best marketing advice you have read for a pittance.
* Well-researched, funny, and an entertaining read.

The Bad

* The structure of this book is a little muddled. It's really three books in one. First, it is a confession of what Holiday has done for his clients. Secondly, its a book on how you can do it yourself. And lastly, its a book that proves that you should not do it and should actively fight against how the media is structured.
* Because of the three-books-in-one, I have found that I have fewer people in my sphere to recommend it to. There are many people that I wish I could give the warnings about the media portion to, but the other parts of the book would be useless to them. For me, and probably for any entrepreneur, the whole book is valuable - for the general public, not so sure.

The Ugly

* The writing is very good, the content is excellent. But, Holiday inserts vulgarity at various points in the book that detract from its value. The internet and media portions of the book have enormous value, but some of the style choices take away from the value rather than add to it.

Holiday is young and will have many more books in his future. I have followed his reading list for close to a year, and anyone who reads as much as he does has much to offer. If you have any interest in the media, buy this book. It is eye-opening, scary at points, and disenchanting . . . you will also learn a lot. Recommended.

1268 of 1555 people found the following review helpful.
The mask is off !
By Amazon Customer
Make no mistake. This is not some reformed offender coming clean after some soul searching, as the author is attempting to project himself. And no, this book is not a free manifesto to download to help us clueless masses get enlightened about the ways of the media. No sir! This is a man with an overpriced product to sell, a man out to remove money from your pocket using the exact same tricks he deployed in his book for his clients.

In the book he talks about Jeff Ritze (one of his many fake profiles) who went about planting deceptive stories (using fake email addresses) in the media to help his clients manipulate public perception, sell more and make a fortune.

The author continues to use that self-same deception to now sell THIS book.

In the book's description he says, "Why am I giving away these secrets?...I'm pulling back the curtain because I don't want anyone else to get blindsided". But alas, he goes about promoting this book using the exact same fraud that he describes delivering for his clients.

Here are some of them...

----------------
1) Fake profiles
----------------
'C.L.Mershon' was the FIRST person to give this book a 5-star review. CL Mershon then hangs out in the comments section, answering questions from readers, bending over backwards to resolve their queries, as if he were the CUSTOMER SUPPORT person for the book! And if that was not enough of a giveaway, he then religiously UPDATES his review to bring you Ryan Holiday's "LATEST" exploits in the media. :)

----------------
2) Assistants that neutralize enemies on the net
----------------
One of the reasons I updated this review is to inform readers about the speed with which people swarmed in and marked my review UNHELPFUL. Within minutes of my posting, 3 people had marked it UNHELPFUL! By the following day, a whole bunch more had marked it unhelpful. The speed with which this happened indicates that the author's assistants (that he has admitted to using in the book) are hard at work here too.

Here's more proof that the author uses virtual assistants. The War of Art: Break Through the Blocks and Win Your Inner Creative Battles has 244 five star reviews but do u know how many people have clicked its LIKE button on Amazon? Just 43. Compare that with this book under review Trust Me, I'm Lying: Confessions of a Media Manipulator. It has just 28 five star reviews and do you know how many LIKES? 63!

Steven Pressfield, the author or War of Art is a world famous author with a massive fan following, while Ryan Holiday the author of this book is a total newbie.

Yet, the former has just 43 likes despite 244 five-star reviews while the latter has 63 LIKES with just 23 five-star reviews.

This can only happen when an army of cheap, elance powered VAs (virtual assistants) from Bangalore (India) are swarming the net clicking UP for the author, and clicking DOWN for all opposition.

See, it's easy to get a VA to hit a LIKE button or mark a review as UNHELPFUL. All it takes is a click. But getting VAs to write 5-star reviews is not so easy. That takes brains, not so cheap to buy.

But there is a way to cleanse the world of media manipulating viruses like Ryan Holiday. And that's by staying away from ANY BRAND he is associated with, because you can be sure the brand employs deception and fraud to manipulate your perception.

Spread the word : Avoid anything or anyone associated with Ryan Holiday. Let's make the world a better place.

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Rabu, 09 Maret 2011

[N524.Ebook] Free Ebook Exam 98-375 HTML5 Application Development Fundamentals 1st edition

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Exam 98-375 HTML5 Application Development Fundamentals 1st edition

  • Published on: 1709
  • Binding: Paperback

Most helpful customer reviews

8 of 8 people found the following review helpful.
somewhat useful but not great
By bar5ha
This book was intended to be used as a student book as part of a course. As the MTA is now available to self-learners (such as myself), this book has major flaws as a tool of self-instruction and could use a revision.

Each of the ten chapters concludes with a set of practice questions ranging from very obvious to obscure. The problem, however, is that as this was a book intended for the classroom there is no answer key provided, neither in the book nor (to my knowledge) on the web. Hence, while you can complete the questions, there is no way to check the accuracy of your work.

The book also contains a key code to take practice tests on the gmetrix.net website. You will need to run the program in Internet Explorer (boo). The questions differ somewhat from the content in the book.

Finally, when you take the MTA, expect the questions to be on fairly esoteric concepts either briefly mentioned or not covered at all in the book (better learn the meaning of the ins tag for instance).

I'm not entirely thrilled with either the content or the price of this book. It will give you a general idea of what to expect on the exam, just don't expect it to cover everything like it should. I did pass the exam, but this book could have been written much better. Also, if you want to gain actual skills in web design, there are numerous youtube tutorials (thenewboston) far more useful than this book. As of now (August 2013), this is the only detailed book on the market though, so you're pretty much stuck buying this if you want to take the 98-375.

0 of 0 people found the following review helpful.
Excellent!
By 16th And Gray
This is the 4th Wiley Microsoft Official Academic Course book I have read.
I enjoy studying this book. Approximately 250 pages of HTML5, CSS3 and JavaScript material
related to the MTA Certification exam 98-375. I again think that this book is very useful for learning the material.
You may be able to pass to exam by studying this book. But I think that other resources will be helpful.
I was able to pass the exam May 2014 using this book for the majority of my study.

0 of 0 people found the following review helpful.
A poor indoctrination into Microsoft-centric mobile app development
By Sean P. Moran
Terrible. This is less an HTML5 app development book than an indoctrination into Microsoft-centric mobile app development. The content relies on obsolete links to Microsoft content. It is maddeningly frustrating to read. If you are a teacher or trainer, I cannot recommend you use this book. I will not use it in my classroom.

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